Most of the time, that paper of record (The New York Times) shunts earnings stories into small news holes on pages B4 or B6. Have you noticed in this horrible market climate that more and more of them are getting better placement?
Just today, the quarterly conference calls of Hewlett-Packard, Saks and Home Depot got some major play. What does that mean? More attention than ever on the IRO.
The pressure is on companies whether it is their day to report or not. Dell got drawn, somewhat unfavorably, into the HP coverage. Even before release of its third-quarter results tomorrow, the reviews are already harsh. ‘It’s going to be a very depressing, sloppy earnings call,’ Needham analyst Richard Kugele told the paper.